English: The South African Higher Education Policy Framework on HIV and AIDS tasks universities to address HIV and AIDS in teaching, research and community engagement. In a global economy, integration in academic disciplines is a cost-effective method, simultaneously allowing for multiple perspectives of engaging with the epidemic. This study uses a qualitative approach to explore the sharing experiences of academics who integrate HIV and AIDS issues into the curriculum. Academics from three South African higher education institutions were interviewed. Three themes emerged from an analysis of their experiences: to share or not to share; how academics view integration in terms of their role as an academic, and who is integrating what. The findings indicate that academics are taking up the challenge, but that they require collegial support.